(Description)
Best Buddies Canada is a nonprofit organization dedicated to creating opportunities for one-to-one friendships, integrated employment, and leadership development for individuals with intellectual and developmental disabilities. They focus on fostering inclusion and social impact across the nation.
In 2023, we partnered with Best Buddies Canada to enhance their outreach and program engagement. The project aimed at boosting their visibility, improving communication channels, and expanding their impact on communities nationwide.
The primary challenge was to effectively engage a wide range of audiences while conveying the organization’s core mission and impact. Additionally, adapting their outreach strategies to cater to both online and offline communities posed logistical challenges.
The key objectives were to raise awareness about Best Buddies’ programs, attract new volunteers and partners, and increase participation in their events and activities. We aimed to highlight their success stories and drive social change in local communities.